Ghost vs MemberPress for Membership Sites

Ghost is a membership platform; MemberPress is a WordPress plugin. Both take 0% of revenue — compare setup, real costs, email, and maintenance to choose.

Luxe Themes 3 min read

Quick answer: Both take 0% of your membership revenue — the real difference is architecture. Ghost is an integrated publishing platform (memberships + newsletter + website + SEO native, $29/mo all-in). MemberPress is a WordPress plugin ($179+/yr) that’s excellent at gating, but you assemble and maintain the hosting/SEO/security/email stack around it ($1,025+/yr all-in). Publishers pick Ghost; WordPress-committed sites pick MemberPress.

Prices verified June 2026 — confirm current figures on each vendor’s pricing page.

Same Economics, Opposite Architectures

This comparison is unusual: on fees, the two agree. No revenue share on either — just Stripe’s processing — which is exactly why both beat Patreon (10%) and Substack (10%) once real money flows. (The full fee landscape is in our best membership platforms comparison.)

So the decision isn’t about who takes a cut. It’s about what you want to operate:

  • Ghost: one system. Posts, tiers, per-post gating (public / free / paid), payments in your own Stripe, a built-in newsletter that emails members when you publish, and SEO out of the box. Open-source (MIT), nonprofit-run.
  • MemberPress: one excellent plugin inside a stack you own. Rules-based gating, drip content, coupons, courses via add-ons — riding on WordPress hosting, an SEO plugin, security, backups, caching, and a separate email service.

Costs, All-In

Ghost(Pro) PublisherWordPress + MemberPress
Platform/license$29/mo ($348/yr)~$179+/yr license
HostingIncluded~$10–30+/mo
Email/newsletterIncluded, unlimited sendsSeparate service, separate cost
SEO toolingBuilt inYoast $99/yr or similar
Security/backups/cachingIncludedPlugins + your time
Realistic total$348/yr~$1,025+/yr (breakdown)
Revenue share0%0%

Self-hosting flips the floor: open-source Ghost runs from ~$4–6/month on a VPS if you’re happy doing ops — the same trade WordPress asks of you by default.

Where Each Wins

Ghost wins on:

  • Email. Publishing a members-only post is the newsletter send — no Mailchimp/Kit bolted on, no list to reconcile.
  • Maintenance. No plugin matrix to update; membership sites are where plugin conflicts hurt most, because breakage locks out paying customers.
  • Speed + SEO defaults. Clean markup, sitemaps, schema, fast pages — no assembly.
  • Focus. Tiers, gating, member analytics, and setup in an afternoon.

MemberPress wins on:

  • The WordPress ecosystem. WooCommerce next to memberships, LMS add-ons for courses, forums, anything with a plugin.
  • Granular gating rules. Very fine-grained protection rules and drip schedules.
  • Existing WordPress sites. If the site already runs WordPress and you like it, adding MemberPress is an afternoon; migrating is a project.

How to Decide

Ask one question: is publishing the business, or a feature of the business?

  • The business (gated articles, paid newsletter, premium archive) → Ghost. Everything you need is native, and everything you’d maintain on WordPress is someone else’s job. Start with building a membership website on Ghost.
  • A feature (memberships beside a store, courses, custom workflows) → WordPress + MemberPress, and our WordPress membership site guide maps the full stack honestly. The broader platform decision lives in Ghost vs WordPress.

Either way you’ve chosen well on fees — 0% beats every percentage platform. The rest is choosing between a publication you run and a platform you build.

Frequently Asked Questions

What is the difference between Ghost and MemberPress?
Ghost is a complete publishing platform with memberships built in — website, newsletter, tiers, Stripe payments, and SEO in one system. MemberPress is a plugin that adds memberships to a WordPress site you assemble and maintain yourself. Both take 0% of your revenue; the difference is integrated platform versus plugin-on-a-stack.
Is Ghost or MemberPress cheaper for a membership site?
As a complete setup, Ghost is usually cheaper: Ghost(Pro) Publisher is $29/month ($348/year) with hosting, email, memberships, and SEO included. MemberPress's license is roughly $179+/year, but the WordPress stack around it — hosting, SEO, security, backups, email service — pushes a competitive setup to about $1,025+/year.
Does MemberPress take a percentage of membership revenue?
No — like Ghost, MemberPress charges no revenue share, which is why both beat percentage platforms like Patreon (10%) or Substack (10%) at scale. You pay MemberPress a flat annual license plus Stripe processing on payments, the same processing that applies on Ghost.
Should I use Ghost or WordPress with MemberPress?
Choose Ghost if publishing gated content and newsletters is the whole business — everything is native, fast, and maintained for you. Choose WordPress with MemberPress if you need things Ghost doesn't do: e-commerce alongside memberships, courses with complex add-ons, custom plugin functionality, or you already run a WordPress site you like.