Best Ghost Themes for Newsletter Publishers

For a Ghost newsletter, Senna is our pick. Its subscribe button stays in the sidebar beside everything you publish, every post ends with a subscribe card, and the membership page lists your Ghost tiers with a monthly and yearly switch. If your readers arrive from social profiles, Flow is the better fit, with a profile-style top and your posts in a square grid.

Ghost sends the newsletter and handles members and payments itself, so the theme's job is narrower than it looks. It has to turn a visitor into a subscriber, show the tiers clearly, and give members somewhere to manage their plan that still looks like your publication. Every theme here covers those three; they differ in how much of the site is built around them.

How the picks differ: Senna puts a subscribe form in the homepage hero and on tag and author pages, with an app-like tab bar on phones. Shiro puts the member pages and per-post color schemes at the center. Luno keeps the design quiet, with a Subscribe button in the header and a signup form in the footer of every page. Reru keeps the form in a sidebar beside the feed and lets readers save posts without an account. Every theme in the list below covers the basics; these are where the newsletter side goes furthest.

Whether the newsletter is free, paid, or both, the setup is the same. Create the tiers in Ghost, assign the theme's templates to your pages, and the pricing and forms fill in from admin. The membership setup guide and the newsletter guide cover the Ghost side.